Study Adventure Tourism Online
- Self-paced course. You can start anytime to suit you.
- 8 lessons covering adventure tourism, types of activities, management, dealing with customers, artificial and natural environments, ethics, sustainability, environmental impacts, risk management and more.
- Assessment involves written assignments, practical exercises, self-assessment quizzes | Feedback from experienced and expert tutors | University educated with decades of industry experience.
- Work in holiday resorts, outdoor pursuit centres, national parks, tourist organisations etc | Study for professional development or personal interest.
Lesson Structure
There are 8 lessons in this course:
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Scope and nature of Adventure tourism
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Introduction
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Historical Themes
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Adventure Tourism Experiences
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Motivating Factors for Adventure Tourism
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Adventure Activities
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Limitations and Risks
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Artificial Environments
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Non-Physical Adventure Tourism
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The Product - Sources & Types
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Types of Adventure Tourism
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Types of Adventure Locations
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New Zealand
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Iceland
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India
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Africa
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Namibia
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Brazil
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Information Sources
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Management
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Issues
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Adventure Tour Operators
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Retail Travel Agents
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Accommodation Establishments
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Transport-to destination and within destination
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Adventure Ground Handlers
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Media-guide books, travel writers, magazines
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Marketing
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Seasonal Fluctuations
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Marketing Tools
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The Customer
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Adventure Tour Customers
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Market Sector
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Tourist Motivation
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Conservation Tourism
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Adventure Tourism Behaviour
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Risk Taking
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Ecotourism
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Customer Expectations
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Locations & Facilities - Artificial environments
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Artificial Environment Tourism
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Artificial Adventure Environments
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Advancements in Adventure Developments
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Examples
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Classification
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Locations & Facilities - Natural
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Natural Environments
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Adventure Tourism in Natural Environments
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Wildlife Tourism
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Nature-based Tourism in Antarctica
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Ecotourism
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Benefits of Nature-based Tourism
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Nature Based Ecotourism
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Locations and Destinations
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Drawbacks and Advantages of Developing Facilities in Wilderness Areas
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Ethics, Sustainability and Environmental impacts
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Introduction
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Social and Cultural Impacts
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Environmental Impacts
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Economic Impacts
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Risk management & Insurance
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Some Categories of Risk
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Risk Management Strategies & Plans
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Assessing the Risk
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Crisis Management
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Insurance
Aims
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Define the nature and scope of adventure tourism
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Identify types of adventure tours, and sources of information on them.
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Consider the requirements of managing an adventure tourism destination or service.
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Identify potential customers, customer needs and requirements in planning and conducting adventure tours.
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Identify various kinds of artificial environments for adventure tours, and the facilities typically provided at them.
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Discuss the requirements and problems associated with using natural locations for adventure tours.
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Identify ethical and environmental issues related to adventure tourism.
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Identify kinds of risk and strategies for reducing their negative impacts on customers and operators.
What You Will Do
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Define Adventure Tourism in your own words.
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List target groups for marketing adventure tourism.
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Determine what type of adventure tourism do you consider to have the greatest potential for financial success in your region.
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Summarize brochures on different adventure tourism attractions, services or tours.
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Compile a list of Adventure Tourism attractions
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Analyse the potential of adventure tourism in the region in which you live.
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Compare the attractions and disadvantages of three different locations or destinations in adventure tourism.
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Compare Adventure Tourism with other types of Tourism?
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Investigate media influence Adventure Tourism in your Country?
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Explain licensing requirements for three different types of adventure tourism activities in your country.
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Describe ways in which the adventure tourism market might be segmented.
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Research consumer trends changing in adventure tourism.
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Explain the difference between soft and hard adventurers.
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Research then discuss the relationship between adventure and risk.
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Discover what kinds of people are most likely to go on adventure tours?
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Differentiate between artificial and natural adventure tourism destinations.
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List as many types of different artificial tourism attractions as you can conceive of (they do not have to exist), and indicate beside each what you believe is its likely target market.
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Arrange a list above into soft & hard destinations.
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Report on the environment, facilities and services at the two different adventure tourism destinations. in two columns: one column hard & one soft
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List different types of natural adventure tourism activities
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Consider areas of natural adventure tourism have experienced growth in recent years?
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Investigate issues should management consider when planning to use natural adventure tourism destinations?
What is Adventure Tourism?
The term ‘adventure tourism’ can represent many kinds of experience, and an almost infinite range of tourism situations. What they all share is participant’s sense of excitement and adventure, and of entering an experience or series of experiences that will take them out of urban areas into more natural and less obviously regulated environments.
The stimulation and intensity associated with adventure contributes to removing the experience from the routine of everyday life. Exotic surrounding, new activities, experiences beyond anything one has ever experienced contributes to a sense of escapism. Adventure is a chance to escape the everyday concerns of life. Imagine being on top of Mount Everest. Would you be thinking of anything else but just being there? Enjoying the rapture of having achieved such a feat, the wondrous view, and the elation of breaking your boundaries? No wonder adventure is so popular.
What are examples of adventure tourism activities?
Activities associated with adventure can be categorised into the following:
- Physical – e.g., hiking, mountain-biking and hang gliding
- Nature-based – e.g., bush walking, bird watching
- Cultural – e.g., pilgrimages
- Travel/Exploration – e.g., long-distance sailing, Silk Road treks.
These activities form niche markets within the tourism industry based on the activity undertaken and their setting. They can vary in their “adventure” rating. Guided garden tours would be considered not to be very adventurous, whereas camping in the Andes would be considered extremely adventurous.
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