You can have a Successful Business
....but you need to know what you're doing, prepare properly and make choices that are viable. A course like this is longer than some others; but it will put things into perspective and can make a lot of difference to your chances of success." Clients... that have completed courses with ACS that we have spoken to, have all been extremely happy. Leanne & myself are more than happy with the assistance we received and the prompt attention."
- Dynamic Workforce Solutions
Course Duration: 900 hours
Accredited through International Accreditation and Recognition Council
- CORE STUDIES - four units of compulsory subjects for all students. ie. Office Practices, Management, Business Operations and Marketing Foundations.
- STREAM STUDIES -three units in the specialisation ie. Bookkeeping I, Entrepreneurship and Advertising & Promotions.
- INDUSTRY PROJECT -"Work experience or a workplace project" of 200 hrs involving approved work experience in a small business. The project specifically aims to provide the student with the opportunity to apply and integrate skills and knowledge developed through various areas of formal study.
Click on the course title to view more on each individual module.
1. Office Practices
Develops basic office skills covering use of equipment, communication systems (telephone, fax, etc) and office procedures such as filing, security, workplace organisations, etc.
2. Business Operations
Develops knowledge of basic business operations and procedures (eg. types of businesses, financial management, business analysis, staffing, productivity, etc) and the skills to develop a 12 month business plan.
Develops knowledge of management structures, terminology, supervision, recruitment and workplace health and safety.
4. Marketing Foundations
Develops a broad understanding of marketing and specific skills in writing advertisements, undertaking market research, developing an appropriate marketing plan and selling.
STREAM STUDIES: SMALL BUSINESS
1. Bookkeeping I
The course consists of thirteen lessons, as follows:
- Balance Sheet
- Analysing and Designing Accounting Systems
- The Double Entry Recording Process
- Cash Receipts and Cash Payments Journal
- Credit Fees and Purchases Journal
- The General Journal
- Closing the Ledger
- Profit and Loss Statement
- Depreciation on Non-current Assets
- Profit Determination and Balance Day Adjustments
- Cash Control: Bank Reconciliation and Petty Cash
- Cash Control: Budgeting
There are 10 lessons in this module as follows:
- Scope & Nature of Entrepreneurship
- Is Entrepreneurship Right for You?
- Assessing opportunities
- The Role of Market Research
- Intellectual Property
- Legal & Ethical Concerns
- Operating a Business
- The Business and Financial Plan
- Launching a Venture
3. Advertising and Promotions
The course contains ten lessons, outlined below:
- Analysing the Market
- Target Marketing
- Display and Display Techniques
- Advertising and Promotions Strategy
- New Product Development
- Sales Techniques – General
- Writing Advertisement
- Electronic Marketing -Telephone & Email
- Direct Mailing
- Exhibitions & Shows
This is normally done after completing all of the other modules. It is intended as a "learning experience" that brings a perspective and element of reality to the Modules you have studied. The school is very flexible in terms of how you achieve this requirement, and can negotiate to approve virtually any situation which can be seen as "learning through involvement in real life situations that have a relevance to your studies"
Some of the options, for example might be:
Option 1. Work Experience
This involves working in a job that has relevance to what you have been studying. For some students this may be a job they already have. (In some instances, credit may be even granted for work prior to studies). In other instances, this may be either paid or voluntary work which is found and undertaken after completing the other modules. Proof must be provided, and normally this is done by submitting one or more references or statements from an employer. It may also be satisfied by a discussion between the employer and the school in person or on the phone. The must be an indication that you have skills and an awareness of your industry, which is sufficient for you to work in a position of responsibility.
Option 2. Project
This project may be based on applications in the work place and specifically aims to provide the student with the opportunity to apply and integrate skills and knowledge developed through various areas of formal study.
Students will design this project in consultation with a tutor to involve industry based activities in the area of specialized study which they select to follow in the course. The project outcomes may take the form of a written report, folio, visuals or a mixture of forms. Participants with relevant, current or past work experience will be given exemption from this project if they can provide suitable references from employers that show they have already fulfilled the requirements of this project.
Students will be assessed on how well they achieve the goals and outcomes they originally set as part of their negotiations with their tutor. During a project, students will present three short progress reports. These progress reports will be taken into account when evaluating the final submission. The tutor must be satisfied that the work submitted is original.
Workplace learning hours may also be satisfied through attending or being involved with meetings conducted by industry bodies such as professional associations; or attending seminars which are attended by industry professionals. Any opportunity for observation and networking may be seen as a valid option.
FAQ'S (Frequently Asked Questions)
Q. Are these studies recognised?
A. ACS has an excellent international reputation.
Q. Will this get me a job?
A. We rarely hear of students having difficulties with employment once a course has been successfully completed. Our courses are designed to make you employable! Having said this though; there is always more to getting a job than just study. Plenty of university graduates end up unemployed. We try to develop more than just knowledge in order to help you avoid such situations.
Q. How am I assessed
A. Assessment is holistic (We consider not only exam results, but also assignments, and all interaction you have throughout the course with your tutor). If you don't satisfy requirements, you are always given opportunities to resit exams or resubmit assignments.
Q. What support will I get?
A. Lots more than most colleges. Our priority is to support our students. We have academic staff on duty daily -both in the UK, and in Australia. This means that you can phone or email us and get in touch 16 out of 24 hrs, every working day. Our policy is that student phone calls and emails are given number 1 priority. It is rare that they are not answered on the same working day as when we receive them.
Our academics provide mentoring and careers or business advice whenever requested; at no additional cost to our students.
Q. How can I be sure I choose the right course?
A. We strongly recommend that you use our careers advisory service. Click here
Note that each module in the Qualification - Advanced Certificate In Applied Management (Small Business) is a short course in its own right, and may be studied separately.
How to Set a Price
What we sell our product or service for is definitely a major part of how successful a business is. If you do not sell your product for the right price, it can impact on your profit.
- Sell your product too cheaply and you may not make enough profit
- Sell it too cheaply and customers may think it is not good quality
- Sell a product at too expensive a price and it may not sell
Finding the optimum price for your product is essential. You need to determine whether the price is right, but how do you work out the right price for a product?
Selling a Service
If you are offering a service, then you can begin by looking at industry recommended standards for hourly rates. You might also find out the range of fees that others in your region are charging for the same, or a similar, service. If you, or your staff, are relatively inexperienced you may begin at the lower end of the price range and gradually increase fees as your business and experience grows.
Someone with specialist skills, or a great deal of experience, would be more likely to charge at the upper end of the range. The important factor here though is not to overcharge. Clients and customers will feel aggrieved if they think they are paying too much for your service, no matter how skilled or qualified you are. Once again, it is a question of striking a balance between what you could or should be charging and what people are happy to pay. Don’t sell yourself short, but don’t overcharge.
Selling a Product
If you are selling products then you have to sell them at a profit to keep your business afloat. If you can buy in bulk, then you can usually buy your products at a lower price and sell them at a lower price if you need to, or you want to make more sales. This is what the big supermarkets and department stores do. It is also why they can put on sales where prices are slashed by up to 70-80%.
When deciding on what to charge for your products, you have to think about:
- What price people are willing to pay
- The profit margin needed to cover your overheads and leave some left over
If you are selling a unique product then you can charge more for it since you have little direct competition. Nevertheless, even if you are selling something unique you need to be careful about not setting your prices too high. If you do, people will source an alternative or simply not buy your product. You also run the risk that others who have observed your high prices will then copy your product and undercut your prices.
If you are the only outlet for a particular product in a particular area then you may be able to set higher charges for the product e.g. a petrol service station in a remote region or the only grocery store in a holiday resort.
Setting the Price
If you sell a wide range of products a simple method of setting the price is to apply the same mar-up to each product. Let’s say product X costs you $10.00. If you were to mark-up all your products by 50% you would sell product X for $10.00 + 50% = $15.00.
This method might be useful if other methods are too complicated but it tells you little about the rest of your business and how well you are doing overall.
Other methods give you more understanding and greater control over price setting. The most crucial thing to know is how much your product costs overall. This will help you to determine how much mark-up to add to your price (and how many you need to sell) in order to make a profit.
The cost of a product is not simply what it costs your business to buy it in the first place. It also includes your fixed costs.